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2014年8月18—22日,《音响改装技术》杂志“音改中国行”栏目组一行走进西南地区的第一站——四川省。在为期一周的市场调研过程中,本刊走访了成都、泸州、内江、南充等地级市,调研了川南、川东北终端近20家,就当地后装市场的发展,以及目前终端店的经营环境、盈利情况及未来走势进行了深入调研。通过此次调研,更加深刻认识到二线市场对产品、信息的渴求,以及他们巨大的市场容量和机会,当然,存在的问题也不少,现就音改中国行·四川站的访问调研情况总结如下。
August 18-22, 2014, “Acoustic Conversion Technology” magazine “sound change China line ” column group walked into the first stop in the southwest region - Sichuan Province. During the week-long market research, we visited Chengdu, Luzhou, Neijiang, Nanchong and other prefecture-level cities and investigated nearly 20 terminals in southern Sichuan and Northeast Sichuan. Based on the development of local aftermarket and the current operation of terminal stores Environment, profitability and future trends conducted in-depth investigation. Through this research, we are more aware of the thirst for products and information in the second-tier markets, as well as their huge market capacity and opportunities. Of course, there are many problems that exist. The survey on the visit to China’s Sichuan Bank and Sichuan Station is now summarized. as follows.