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整整用了10年时间,刘长乐打造了一个“三不像”的电视台——香港人看起来不像香港电视台、台湾人看起来不像台湾电视台、大陆人看起来不像大陆电视台的凤凰卫视。但难得可贵的是,对于这三个地区的中国人来说,凤凰卫视却是除了本地电视台以外最值得信赖和看重的华语电视台。凤凰卫视已经成为华语媒体中最具影响力的全球性品牌。对中国传统文化景仰并深有研究的刘长乐,在经营凤凰卫视时便灵活运用了中国传统文化的高超智慧。正是源自于中国传统文化的智慧和力量,让刘长乐有了自已的高远目标,那就是“在英语一统天下的媒体事业中打造出一个华语的天空”。
It took 10 years for Liu Changle to create a TV station that “does not like” - Hong Kong people do not look like Hong Kong television stations. Taiwanese people do not look like TV stations in Taiwan. Mainland people do not look like mainland TV stations. Phoenix Television. However, what is rare is that for these Chinese in these three regions, Phoenix TV is the most trusted and valued Chinese television station besides local television stations. Phoenix TV has become the most influential global brand in the Chinese media. Liu Changle, admired and deeply researched in traditional Chinese culture, used the superb wisdom of Chinese traditional culture when operating Phoenix TV. It is precisely from the wisdom and power of Chinese traditional culture that Liu Changle has his own lofty goal of “creating a Chinese sky in the media business of unified English.”