论文部分内容阅读
近年来,北京市东城区确定“群众在网上,就把群众工作做到网上”主题,大力推进政务微博、微信建设工作,为新媒体环境下开展群众工作创造良好的舆论氛围。1.多平台运营,多元人群覆盖。北京市东城区目前在新浪、腾讯和人民网微博平台分别开通了名为“北京市东城”的官方微博,立足于政务信息、新闻信息、服务信息发布为主的综合性服务。围绕建设“首都文化中心区、世界城市窗口区”定位,区政务微博开设#东城
In recent years, Dongcheng District of Beijing has identified the theme of “mass on the Internet, putting mass work on the internet ” and vigorously promoted the construction of micro-blogs and wechat in government affairs so as to create a favorable media atmosphere for carrying out mass work in the new media environment. 1. Multi-platform operation, multi-population coverage. Currently, Dongcheng District in Beijing has opened up an official Weibo called “Beijing Dongcheng” on Sina Weibo, Sina Tencent and People’s Daily Weibo respectively, based on the comprehensive services of government affairs information, news information and service information release. Around the building “Capital of the Cultural Center, the world’s urban window area ” positioning, district government microblogging set # Dongcheng