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高增长、高利润、低门槛,不久前,小家电仍被视作中国家电行业的最后一片蓝海,吸引着多如过江之鲫的中小企业,哄然而至,而随着海尔、美的、格兰仕等家电巨头对小家电行业的大力度投入,这片原本宁静的海域,也终于拉响了“红色预警”。2010年的中国小家行业,原材料价格的上涨、人民币升值压力加大、越来越多的贸易垄断、产业升级推动下的技
Not long ago, small appliances are still regarded as the last piece of blue water in China’s home appliance industry, which attracts many small and medium-sized enterprises such as the crucian carp. However, with the rise of Haier, Midea, Galanz Such as appliance giant giants to invest heavily in small household appliances industry, this originally quiet waters, and finally sounded the “red alert.” In 2010, China’s small home industry, raw material prices, the pressure of RMB appreciation increased, more and more trade monopoly, the promotion of industrial upgrading technology