【摘 要】
：
随着国际贸易往来日益频繁,电子商务承载了更加便捷的交易方式,但因为跨国间的文化差异,造成了贸易交流中的障碍,如何更加有效地提高贸易交往成功率,课题组从电子商务英语课
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随着国际贸易往来日益频繁,电子商务承载了更加便捷的交易方式,但因为跨国间的文化差异,造成了贸易交流中的障碍,如何更加有效地提高贸易交往成功率,课题组从电子商务英语课程体系的构建到电子商务英语在外企经济中的应用以及如何跨越文化鸿沟几方面进行了探讨,以期对我省对外贸易和县域经济的对外发展提供有效策略。
With the increasingly frequent international trade, e-commerce bears a more convenient mode of transaction, but because of cross-border cultural differences, resulting in obstacles in trade exchanges, how to more effectively improve the success rate of trade exchanges, the Task Force from the e-commerce English The construction of curriculum system, the application of e-commerce English in the foreign economy and how to bridge the cultural gap in order to provide an effective strategy for the foreign trade of our province and the development of the county economy.
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