论文部分内容阅读
新时期下,随着中国经济的迅速发展和经济实力的不断提高,中国国力得到了进一步的增强,同时国际影响力也在逐步的扩大。西方国家对中国崛起的复杂心理和西方民众对中国普遍缺乏理解的现状使对外传播的重要性日益突出。对外传播并不是简单的新闻传播,如何把中国的声音传向世界各地,主动扭转世界舆论对中国的偏见,一直是学术
In the new era, with the rapid economic development in China and the continuous improvement of economic strength, China’s national strength has been further enhanced and its international influence gradually expanded. The Western countries’ growing awareness of the complexities of China’s rise and the general lack of understanding on the part of the Western people makes the importance of external communications increasingly prominent. External communication is not a simple news dissemination. How to transmit the voice of China to other parts of the world and take the initiative to reverse the prejudice against worldly media in the world has always been an academic