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2.1亿元,“爱多VCD”取代“秦池”成了新标王。又一轮中央电视台的黄金时段广告的争夺战随着新标王的诞生而落下了帷幕,但中国的名牌在此斗智斗勇、把中国商战推向新的极至的“黄金广告战”,却给我们留下了许多思考。竞标:抢占商战制高点其实,夺标从一开始到结束,就体现了“爱多”的企业性格,“我们一直在努力”便是招标前一天首次亮相的爱多新广告词。夺标之后,“爱多”说,在3亿之内我们都一直要争
210 million yuan, “Love more VCD” to replace “Qin pool” has become the new standard king. Another round of prime time CCTV advertising battle ended with the birth of the new king, but China’s famous brands waged an arduous battle to push China’s commercial war to a new extremely golden ad campaign. But left us a lot of thinking. Bidding: to seize the highest point of commercial warfare In fact, winning the bidding from the beginning to the end, it embodies the “love more” corporate personality, “we have been working hard” is the tender day before the debut of love more new ad. After winning the bid, “Love more” said that within 300 million we have been competing