论文部分内容阅读
2013年夏,国家新闻出版广电总局发展研究中心最新发布的《中国视听新媒体发展报告(2013)》轰然登场,它又一次量化了新媒体对传统广电的冲击力度,也再次把传统媒体的求新求变这个课题推到传媒人的面前。在当下这个媒体大融合、新媒体强势生长、受众偏好多变的时代,城市台如何应对?今年以来杭州文化广播电视集团所属各媒体在紧紧围绕市委、市政府中心工作做好舆论引导的同时,
In the summer of 2013, China’s Audiovisual New Media Development Report (2013), released by the State Administration of Press, Publication, and Development Administration of China’s State Administration of Press, Publication, and Publication, once again made its debut. It once again quantified the impact of new media on traditional radio and television, The new change of the subject pushed to the media before. In the moment, this media convergence, the strong growth of new media, audience preferences changeable era, how to deal with City Taiwan? This year, all media affiliated to Hangzhou Culture Radio and Television Group closely around the municipal government center to do a good job of public opinion at the same time ,