暑期影市过半 7月票房14亿元——7月国内电影市场评析

• 作 者: 朱玉卿
• 出 处: 中国电影市场
• 发表日期: 2012年09期
• 关键词: 电影市场 票房 四大名捕 市场号召力 排映 画皮 院线 经营管理团队 总票房 唐山大地震

进入7月,《画皮Ⅱ》在首周高开之后依然表现神勇,之后上映的《搜索》和《四大名捕》也得到众多观众认可,纷纷晋级。在三部重量级影片的合力拉动下,电影市场继续保持高位运转。但之后一段时期,由于缺少具备市场号召力的强片入市,再加之全国普降暴雨,国内电影市场遭遇暑期以来的首次低迷

Into July, “Painted Skin II” after the first week opened higher still brave, after the release of the “search” and “four famous catch” has also been recognized by many viewers, have promoted. The movie market continued its upturn with the combination of three heavyweights. However, for some time thereafter, the domestic film market suffered the first downturn since the summer due to the lack of a strong market with market appeal coupled with the heavy rains in the country