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河南省濮阳硕源面粉集团有限公司日加工小麦1000吨,其生产的“硕源”牌面粉畅销冀、鲁、豫、京、津及东北三省。该公司是濮阳县“四大龙头企业”之一,还是河南省“粮食系统先进单位”。 硕源公司为什么能取得如此骄人的业绩?我们可从他们独具匠心的销售运作机制上找到答案。 硕源公司面对日益激烈的市场竞争形势,根据自身的实际情况,提出了“经营围着市场转,生产跟着经营转,公司绕着效益转”的企业理念,实施了符合市场要求的经营策略。
Puyang, Henan Province, Sequoia Flour Group Co., Ltd. processing 1,000 tons of wheat, its production of “source” brand flour-selling Ji, Shandong, Henan, Beijing, Tianjin and the three northeastern provinces. The company is Puyang County, “one of the four leading enterprises,” or Henan Province, “advanced grain system unit.” Why did Seoyuan achieve such impressive performance? We can find the answer from their unique sales operation mechanism. In the face of increasingly fierce market competition, Shuo Yuan Company put forward the corporate philosophy of “turning around the operation of the market, turning around the production and operation and turning the company around the benefit” according to its own actual conditions, and implemented the business strategy in line with the market requirements .