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为传承“厉行勤俭节约、反对铺张浪费”的传统美德,推动“节俭养德全民节约行动”深入开展,根据中宣部领导有关批示精神,按照山东省委宣传部的部署,山东广播电视台策划推出国内首档挑战节约技能、推介“节约术”的季播真人秀《节俭中国人》,8月14日举行了新闻发布会暨开机仪式。山东省委宣传部副部长林建宁、山东广播电视台台长韩国强共同揭幕“节俭中国人”LOGO,宣布《节俭中国人》正式开机。
In order to carry forward the traditional virtues of “working diligently and thriftily, extravagantly spreading extravagance and waste” and promoting the “thrifty and virtuous nationwide people-saving action”, according to the directives of the Central Propaganda Department and according to the deployment of the Propaganda Department of Shandong Provincial Party Committee, Shandong Radio and television station planning to launch the first domestic challenge saving skills, promotion “saving technique ” quarterly reality show “thrifty Chinese”, August 14 held a press conference and boot ceremony. Lin Jianning, vice minister of Shandong Provincial Party Committee Propaganda Department, and Han Guoqiang, director of Shandong Radio and Television Station jointly unveiled the “Thrifty Chinese” LOGO, announcing the official launch of the “Thrifty Chinese”.