论文部分内容阅读
1926年,一位芝加哥大学会计学教授创建了一家以自己的名字命名的咨询公司,这标志着管理咨询业的诞生。这位教授就是 Mckinsey,而其公司就是管理咨询业大名鼎鼎的麦肯锡管理顾问公司。此后半个世纪的中国,逐渐探索市场经济的发展之路,现代企业管理知识成为“紧俏商品”,管理咨询业在中国兴起并具有广阔的发展前景。一、企业管理咨询:咨询什么与为什么咨询咨询“Consulting”在国外一般被理解为利用外界的
In 1926, a professor of accounting at the University of Chicago created a consulting firm of his own name, which marks the birth of the management consulting industry. The professor is Mckinsey, and his company is the well-known management consultancy McKinsey Management Consultants. After half a century of China, it gradually explored the development path of market economy, and the knowledge of modern business management became the “tight commodity”. The management consulting industry was booming in China and had broad prospects for development. First, the business management consulting: consulting what and why consulting Consulting “Consulting” is generally understood in foreign countries to use the outside world