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品牌建设是中国目前很多企业所共同面临的重要话题,在终于有了几十年的品牌积累沉淀后,很多企业却不得不面临品牌老化的问题。如何使品牌老化之后仍能焕发新生魅力?这个问
Brand building is an important topic that many enterprises in China now face together. After decades of accumulated brand deposits, many enterprises have to face the problem of brand aging. How to make the brand after aging still glow freshmen charm?