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“淘经济”时代 说到网络经济,绝不应该仅仅看到最近几年其在 WEB2.0发展之后的耀眼成绩,因为网络早在20世纪末就已经被广泛关注,并且让很多人通过这种全新的经济形式在短时间内成为富豪,比如网易的丁磊,比如搜狐的张朝阳。可以说,网络经济从开始火起来就没有停歇过,直到从大一统的门户网站到现在的细分领域。而且在这个发展过程中,网上购物一直是和人们生活密切相关的一项,而且成为网络经济的重要支柱,当然网上购物的发展也不是一帆风顺,经历了从怀疑到信任的过程。去年,淘宝网的交易额一举达到沃尔玛、家乐福、易初莲花3家零售巨头在中国的交易额,让网络购物的能量真正凸显出来。这一切固然和网络购物的种种便利和实惠有关,所以,网购的形式也在不断翻新,并且更多实体店铺也在向网上商店靠拢。可以毫不夸张地说,网络购物在过去影响的绝不仅仅是网络经济。而在未来,网络购物更将对人们的生活和思维方式产生重大影响,就像当初网络的出现一样。也正因为如此,我们不妨把这个时代称为“淘经济”时代。
Speaking of economy in the era of “Amoy economy”, we should not just see the dazzling achievements of WEB2.0 since its development in recent years, as the network has been widely concerned since the end of the 20th century and has been adopted by many people A new kind of economy in a short period of time to become rich, such as Netease Ding Lei, such as Sohu’s Zhang Chaoyang. It can be said that the Internet economy has not stopped from the beginning until the fire from the unified portal to the current subdivision areas. And in this process of development, online shopping has always been a closely related to people’s lives, but also an important pillar of the network economy, of course, the development of online shopping is not plain sailing, has gone through from doubt to trust the process. Last year, Taobao’s turnover in one fell swoop reached Wal-Mart, Carrefour, Lotus Lotus three retail giant turnover in China, so that the energy of online shopping really highlights. All this is certainly related to the conveniences and benefits of online shopping. Therefore, the form of online shopping is constantly being renovated, and more physical stores are also moving closer to online stores. It is no exaggeration to say that online shopping in the past not only affected the network economy. In the future, online shopping will have a significant impact on people’s lives and ways of thinking, just as the original network appeared. Precisely because of this, we may wish to call this era “Amoy economy” era.