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在当今世界信息化进程中,新媒体突飞猛进的发展,不仅丰富了媒体及网络媒体的内涵,也给处在时代和社会前沿的大学生群体带来了新的影响。高校共青团工作队伍要主动适用新媒体的发展,充分认识新媒体给大学生带来的影响,才能更好地进行共青团工作。本文分析了新媒体的发展给当前高校团学工作带来的挑战,同时就如何发挥新媒体网络在高校团学工作中的积极作用提出几点建议。
In today’s world informationization process, the rapid development of new media has not only enriched the connotation of media and online media, but also brought new influences to the university student groups in the era and society. The CYL contingent in colleges and universities should take the initiative to adapt to the development of new media and fully understand the impact of new media on college students in order to better carry out CYL work. This article analyzes the challenges posed by the development of new media to the current college reunification work, and puts forward some suggestions on how to give full play to the positive role of the new media network in the work of college reunification.