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日前,盖璞集团年度投资人会议上宣布了其战略计划,旨在实现旗下诸多品牌的长期增长和盈利。同时,该公司强调,将利用科技、创新和商业规模方面的竞争优势,把蓬勃发展的线上业务和实体店铺结合起来,为顾客创造一流的购物体验。除了该公司现有的全渠道资源,包括在线下单而在实体店内进行保留货品、找货、发货等服务,盖璞将进一步测试其新服务项目——门店订购(order in store),让顾客即使在门店内也可以第一时间选购到网
Recently, Gap announced its strategic plan at the Annual Investors Meeting to achieve the long-term growth and profitability of its brands. At the same time, the company emphasizes that it will leverage its competitive edge in technology, innovation and business scale to combine the booming online business with physical stores to create first-class shopping experiences for its customers. In addition to the Company’s existing omni-channel resources, including online orders, to retain goods, find goods and deliver goods in physical stores, Gap will further test its new service, order in store, Customers even in the store can also be the first time to buy the net