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目前对文化产业竞争力的理论研究还处在起步阶段,尚未形成科学有效的评价体系。同时,在评价模型的建立以及评价指标的选取等方面,当人们从产业竞争力出发尤其从波特的理论出发进行评价时,难免因为缺乏对文化独特性的分析而产生偏差。现阶段,科学评价文化产业竞争力迫切需要从宏观层面进行深入思考和理论重构。
At present, the theoretical research on the competitiveness of cultural industries is still in its infancy, and a scientific and effective evaluation system has not yet been formed. At the same time, when people evaluate the industrial competitiveness from the theory of Porter in terms of the establishment of the evaluation model and the selection of the evaluation index, it is inevitable that people will not deviate from the analysis of the cultural uniqueness. At this stage, it is urgent to scientifically evaluate the competitiveness of cultural industries from the macro perspective and to reconstruct the theory.