2015年度中国中央空调市场总结报告 第四章 区域市场分析 河北市场

• 出 处: 机电信息
• 发表日期: 2016年04期
• 关键词: 中央空调市场 总结报告 大阅兵 多联机 市场分析 地源热泵 长城汽车 螺杆机 麦克维尔 江森自控

作为华北重镇,受大环境低迷的影响,2015年河北省地区中央空调的市场表现并不乐观,仅占全国中央空调市场容量的2.42%。与2014年相比,河北市场下滑16.67%,超出行业平均水平。而且河北市场作为全国划分较为复杂的区域,其被北京、天津等多个行政重心辐射,各大品牌的发展和各地不同的市场格局也出现了不同的特点,大体呈现出以下特征:(1)雾霾严重,项目停工。2015年间,随着大阅兵、APEC会议等重大事件在北京举办,华北地区出现了难得的晴

As a major center in North China, due to the downturn of the environment, the market performance of central air conditioners in Hebei Province was not optimistic in 2015, accounting for only 2.42% of the national total. Compared with 2014, Hebei market fell 16.67%, exceeding the industry average. Moreover, Hebei market, as a more complicated area in China, is radiated by a number of administrative centers such as Beijing and Tianjin. The development of major brands and the different market patterns also show different characteristics, showing the following characteristics: (1) Serious haze, project downtime. In 2015, with the big parade, APEC meeting and other major events held in Beijing, North China appeared a rare sunny