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作为中国市场的一个新兴行业,安防行业面对进口品牌产品强大的冲击,如何提升企业的知名度,本土企业如何提升市场的占有率呢?企业要发展,就必须“创新”;如何去创新,从哪方面去创新,才是关键。近年来,中国安防企业也不断探寻“创新”的路子,大部份国内企业创新只停留在产品,如产品性能、功能、外观设计等,使得现行的安防产品功能、外观让人一看眼花缭乱,但其稳定性却极为有限,其实创新除了产品,还可以是服务的创新、企业战略创新等。这需要企业在不断探索中逐渐形成自己的创新之
As an emerging industry in the Chinese market, the security industry faces a strong impact on imported brand products. How to enhance the visibility of enterprises? How to enhance the market share of local enterprises? To develop enterprises, we must innovate and innovate , From which aspects to innovation, is the key. In recent years, China’s security companies are also continuing to explore “innovation” approach, most domestic enterprises only stay in the innovation of products, such as product performance, functionality, design, etc., making the current security features, the appearance of a look Dazzling, but its stability is extremely limited, in fact, in addition to innovative products, but also can be service innovation, business strategy innovation. This requires enterprises to gradually develop their own innovation in the continuous exploration