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近日记者获悉,三元有望收购广西奶业品牌“天爱”的生产厂家柳州市奶业有限公司的股权,从而对华南市场尤其是乳品消费的大城市广州形成包围圈。近日记者从北京三元的老总郭维建处证实,北京乳业的本土老大三元正在与广西柳州奶业有限公司接洽,主要是为了生产巴氏奶。据他介绍:“广西除了南宁一家叫童乐的乳业公司外,柳州‘天爱’应该是广西本地最大的奶业品牌了,因为它达到了年产鲜奶、乳制品5000吨的规模,要是三元收购成功的话,肯定将为三元扩大华南市场提供更大的便利。”据了解,由于柳州“天爱”一直都是广西最大的乳业品牌,其市场营销网络已遍及广西,正因为这样才先后获得了上海光明、四川新希望等其他乳业的青睐。但是据柳州市乳业负责人介绍,他们还是看好北京三元的加入。除了三元本身有着雄厚的实力外,目
Recently, the reporter learned that the three yuan is expected to acquire the Guangxi dairy brand “Tian Ai,” the manufacturer Liuzhou Dairy Co., Ltd. equity, thereby South China’s market, especially in Guangzhou, a big city of dairy consumption to form a encirclement. Recently, reporters from Beijing ternary CEO Guo Wei Jian confirmed that the local dairy boss Sanyuan is in contact with Guangxi Liuzhou Dairy Co., Ltd., mainly for the production of pasteurized milk. According to him: “In addition to Nanning, a company called Tongle Dairy Company, Liuzhou ’Tian’ai should be the largest local dairy brand in Guangxi because it has reached an annual output of 5,000 tons of milk and dairy products, if the scale The success of the acquisition of the triple acquisition, will certainly provide greater convenience for the expansion of three yuan in South China market. ”It is understood that, as Liuzhou“ Tian Ai ”has always been the largest dairy brand in Guangxi, its marketing network has spread throughout Guangxi, because of this It has won the Shanghai Bright, Sichuan New Hope and other dairy favor. However, according to the person in charge of dairy industry in Liuzhou, they are still optimistic about Beijing’s accession to the ternary. In addition to ternary itself has a solid strength, the purpose