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开发新产品是企业的首攻任务。日本矢引情报咨询公司对水产、化工、电机制造、银行、海陆运输、旅游等部门的177家公司进行了调查,就新产品开发问题征求答案。调查中有一项,即企业在发展过程中,下列课题哪个最重要:一、推进新产品开发;二、加强企业积累;三、提高主要产品的市场占有率。绝大多数公司的回答是第一点最重要。当问到企业发展过程中,何种战略是
Developing new products is the first task of the company. Japan Leading Intelligence Consulting Co., Ltd. surveyed 177 companies in such sectors as fisheries, chemical industry, motor manufacturing, banking, land transportation, and tourism, and asked for answers to new product development issues. One of the investigations is that which of the following topics is the most important during the development of an enterprise: First, to promote the development of new products; Second, to strengthen the accumulation of enterprises; Third, to increase the market share of major products. The vast majority of company’s answers are the first and most important. When asked about the business development process, what strategy is