论文部分内容阅读
商品的包装在整个商品流通过程中始终和商品“结伴而行”,且直到流通过程的终结,有的商品包装,还可能在使用过程中继续发挥作用,随着人类社会的发展,商品的包装,已是文明的必须. 大力发展我国的商品包装,也是大势所趋.为了快速发展我国的商品包装,首先要进一步了解商品包装的物质职能和精神职能: (一)物质职能:就是保护商品在流通过程中的完好性和保证商品流通过程中顺利进行,加速货币回笼. 包装是商品的“外衣”,对商品的保护性必须使商品在抵达消费者手中的全过程中,无论从外观还是功能均能与制造者的意图保持一致性,防止由于包装质量的低劣,致使商品破损,影响商品的新鲜、清洁、功能、和外观,
The packaging of the product always goes hand in hand with the product throughout the circulation of the product, and until the end of the circulation process, some products may still continue to function during use. With the development of human society, the packaging of the product Is already a must for civilization.It is also a general trend to vigorously develop our country’s commodity packaging.In order to rapidly develop our country’s commodity packaging, we must first understand the material and spiritual functions of the commodity packaging: (1) The material function is to protect the commodity in circulation In the integrity and ensure the smooth flow of goods during the process to speed up the return of money.Package is the “outerwear” of goods, the protection of goods must make the goods arrive in the hands of consumers in the whole process, both from the appearance and function can Consistent with the manufacturer’s intentions to prevent damage to the product due to poor packaging quality, affecting the freshness, cleanliness, functionality, and appearance of the product,