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化妆品行业竞争激烈,洋品牌、合资品牌、国产品牌,各种功效的化妆品层出不穷,具有补水功效的护肤品更是数不胜数,如何在众多产品中突出重围?作为雅诗兰黛旗下的高端品牌,Origins悦木之源虽然有着先天优势,顶着皇冠出生,可是也免不了要与其它产品争夺受众市场。在新技术新应用频出的时代,Origins悦木之源与易传媒合作,抛开PC端,将战场移到手机端,利用手机端独有的陀螺仪技术,让受众在互动中了解Origins悦木之源复活草储水赋活系列产品的独特功效。
Cosmetics industry fierce competition, foreign brands, joint ventures brands, domestic brands, various effects of an endless stream of cosmetics, skin care products with water replenishment is endless, how to highlight the resignation of many products? As Estee Lauder’s high-end brands, Origins Yue Mu Although the source has innate advantages, the crown was born, but inevitably have to compete with other products to the audience market. In the era of high frequency of new technologies and new applications, Origins originated with Easy Media and set aside the PC side to move the battlefield to the handset side. Using the unique gyroscope technology on the handset side, audiences can understand Origins Yue Wood source of Resurrection water activation products unique effect.