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今年夏天以来,香港亚洲电视台与无线电视台的收视率之战愈演愈烈。两台激战最酣之时,竟把近350万观众拴在电视机前,破了香港的历史纪录!《百万富翁》异军突起现在回过头来看,“亚视”主席封小平当初拍板以2000万港元从英国买下《百万富翁》的中文版权,确实属于神来之笔。短短4个月时间,“亚视”不仅抢尽“无线”的风头,今年的盈利也将超过2亿港元。今年5月,“亚视”推出知识性竞赛节目《百万南翁》,参赛者如能连续答对15条问题,即可获得100万港元的奖金,由于这一创新节目具有知识性、趣味性,加之诱人的高额资金,从一开始就受到欢迎,收视率节节攀升。
Since the summer of this year, the battle between the ratings of Hong Kong’s ATV and wireless television stations has intensified. At the height of the two fierce battles, nearly 3.5 million viewers were tethered to the TV before breaking the historical record of Hong Kong! The Millionaire Emerged Now looking back, Feng Xiaoping, chairman of ATV, originally claps at 20 million Hong Kong dollar bought from the UK, “Millionaire,” the Chinese copyright, is indeed a clue. Just 4 months time, “ATV” not only steal the “wireless” limelight, this year’s earnings will be more than 200 million Hong Kong dollars. In May of this year, ATV launched the informative contests “Milliona Weng”. If participants can answer 15 questions in a row, they will receive a bonus of HK $ 1 million. As this innovative program is informative and interesting, Coupled with the attractive high capital, welcomed from the very beginning, the ratings have been rising steadily.