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增强报道吸引力和扩大媒体影响力的办法很多,在报道中引入社会活动,在社会活动中深化报道,则是一条很好的途径。近年来,大连日报在这方面作了有益尝试,使报道与社会活动融为一体,产生了积极效应。确立读者主体地位的重要选择新时期办报面临的一个严峻的现实是,报业市场竞争日趋
There are many ways to enhance the attractiveness of news coverage and to expand media influence. It is a good way to introduce social activities in reports and to deepen reports in social activities. In recent years, Dalian Daily has made useful attempts in this regard to integrate the report and social activities and have had a positive effect. An Important Choice for Establishing the Subject Position of Readers A grim reality that newspapers face in the new period is that the newspaper industry is increasingly competitive