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IBM存储事业部组织的海龙王俱乐部已经有效运行近3年,其成员主要是渠道的销售及技术人员。在业界,这种情况并不多见。IBM公司的存储产品经理杨旭表示,未来海龙王不会仅仅停留在“俱乐部”的层次上,而会成为IBM存储渠道的重要组成部分。“海龙王俱乐部的发展经历了三个阶段,从2001年4月创立开始到2002年是第一个阶段,去年发展进入第二个阶段,明年将会进入第三阶段”,杨旭介绍说,在第一阶段,海龙王俱乐部吸引了大量会员,主要是SI和二级代理的销售人员,截至2002年,会员已经达到两千多人,在这个阶段,俱乐部推动销售的主要手段还只是奖励和技术培训;俱乐部规模基本成型后,工作重点就转移到以更大力度支持会员的销售活动上,包括创办了网上沙龙;而从今年第四季度到明年,海龙王俱乐部
The Dragon King Club, organized by the IBM Storage Business Unit, has been operating effectively for nearly three years with its members mainly channel sales and technical staff. In the industry, this situation is rare. Yang Xu, storage product manager at IBM, said the Dragon King will not stop at the “club” level but will become an integral part of IBM’s storage pipeline. “Dragon King Club’s development has gone through three stages, from the establishment in April 2001 to 2002 is the first stage, last year’s development into the second stage, next year will enter the third stage,” Yang Xu said, In the first stage, the Dragon King Club attracted a large number of members, mainly SI and two sales agents, as of 2002, the membership has reached more than two thousand people, at this stage, the club to promote sales of the main means of reward and only Technical training; the basic shape of the club after the formation, the focus shifted to support members to greater efforts in sales activities, including the creation of online salon; from the fourth quarter of this year to next year, the Dragon King Club