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经常有很多的初入营销这个行业的人问我这样一个问题,“如何做一个出色的营销人?”我想这个答案本身是丰富多彩而又没有统一标准的,因为营销生涯本来就是多彩的,社会是多元的,不再是符合数学上“一加一必然等于二”的逻辑,但从我个人的经历与经验的总结来看,我认为要做好一个出色的营销人,必须要做到以下几点:态度决定一切我非常推崇中国国家足球队前主教练米卢的这句话——“态度决定一切”。营销是一个务实的职业,良好的工作态度、扎扎实实的工作精神,是不可能取得良好的业绩的。或许可以通过一些不正当的手段如窜货、经销商囤货在一个不规范的市场中短时间内取得不错的业绩,
Often there are many people who are new to marketing who ask me such a question, “How to be an excellent marketing person?” I think the answer itself is rich and colorful and there is no uniform standard because the marketing career is inherently colorful The society is pluralistic and is no longer in line with the logic of “one plus one equals two” in mathematics. However, judging from my personal experience and experience, I think that we should make a good marketing person, Must do the following: Attitude is everything I very much admire the Chinese national football team former coach Milutinovic - “attitude is everything ”. Marketing is a pragmatic career, a good working attitude, a solid working spirit, it is impossible to achieve good performance. Perhaps through some improper means such as FALSIFYING, dealers hoard goods in a non-standard market in a short period of time to achieve good performance,