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任何社会现象的存在都有其特定的客观条件,形象战略(CI)同样也不例外。那么,CI战略出现的社会条件是什么?我们社会的企业又面临着怎样的环境因素呢? 由于科学技术革命的飞速发
The existence of any social phenomenon has its own specific objective conditions. Image strategy (CI) is no exception. So, what are the social conditions for the emergence of the CI strategy? What kind of environmental factors are the enterprises in our society facing? Because of the rapid development of the scientific and technological revolution