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南方日报传媒集团是由《南方日报》及其创办的系列报刊发展而来。南方报业传媒集团产生和发展大致分为三大步,在文化产业体制改革浪潮中进行了两次成功转型,在转型过程中文化产业政策的导向因素和企业的创新力起着很大的作用。
Nanfang Daily Media Group was developed from Nanfang Daily and the series of newspapers it founded. The emergence and development of Nanfang Daily Media Group can be roughly divided into three major steps. Two successful transformations have taken place in the tide of reform in the cultural industry. In the process of transformation, the orientation of cultural industry policies and the innovation of enterprises play a significant role .