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“漓江之声”是桂林市每年举办的大型群众性文艺演出活动,自1980年开始举办至2016年已连续举办了37届,37年来,“漓江之声”已成为桂林市群众文化的龙头,成为展示桂林群众文化建设成果的一面旗帜,成为桂林市精神文明建设的拳头产品,成为全区乃至全国闻名的群众文化品牌。“漓江之声”举办37年来取得了一些成功的经验,同时也存在着一些问题,本文试以“漓江之声”为例进行分析与总结,为探索大型群众文化活动的组织与创新提供一定的借鉴。
“The Voice of Lijiang River ” is an annual large-scale mass cultural performance held in Guilin City, held from 1980 to 2016 and has been held for 37 consecutive years. Over the past 37 years, “Voice of Lijiang River ” has become the masses in Guilin Cultural leader, as a showcase of the achievements of Guilin, a banner of mass culture, spiritual civilization in Guilin become a leading product, as the whole region and even the country famous mass culture brand. In the past 37 years, there have been some successful experiences, but also some problems exist. This paper tries to analyze and summarize the “sound of the Lijiang River” as an example. In order to explore the organization and development of large-scale mass cultural activities, Innovation to provide some reference.