关注企业焦点 增强报道效果

• 作 者: 邹水平
• 出 处: 新闻与写作
• 发表日期: 1999年05期
• 关键词: 报道效果 企业报 行业报 燕化 对外报道 评论员文章 中国石化 问题性 长篇通讯 新闻版

企业报和行业报，是企业宣传部门必须面对的两个主要阵地，企业报是完成企业内部宣传报道任务的主要载体，而行业报则是企业对外报道的主要阵地。因此在选题上和人员安排上都要考虑内外兼顾。我体会到，把读者关心的焦点、热点、难点问题作为重点题目，不失为一个两者兼顾、提?

Enterprise Newspaper and Industry Newspaper are the two main positions that the enterprise propaganda department must face. The Business Newspaper is the main carrier to accomplish the task of propaganda and reporting inside the enterprise, and the industry newspaper report is the main position for the enterprise to report to the outside world. Therefore, in the selection of topics and personnel arrangements must be considered both inside and outside. I realized that the reader’s focus of attention, hot spots, difficult issues as a key issue, after all, both take into account, mention?