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随着微信、博客和播客的快速发展和普及,新媒体成为信息传播的重要载体,其主要特征是数字化和互动性。新媒体打破了传统媒体信息传播的单向性,具有双向传播的优势。利用新媒体拓宽社会主义核心价值观的传播渠道,必须充分发挥新媒体传播的优势,提高社会主义核心价值观传播的形象化、生动化和通俗化,积极建设政府门户网站,加强媒体队伍建设,提高对外传播的效果,树立良好的国家形象。
With the rapid development and popularization of WeChat, blogs and podcasts, new media has become an important carrier of information dissemination. Its main features are digitization and interactivity. New media has broken the unidirectional nature of traditional media and has the advantage of two-way communication. To broaden the channels for disseminating the core values of socialism by means of new media, we must give full play to the advantages of new media and promote the visualization, vividness and popularization of the dissemination of core values of socialism. We should actively build government portals, strengthen media team building, Spread the effect, establish a good national image.