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针对七台河矿区成品油零售市场的放开,七台河销售把区域内的零售市场划分为站销、直销两个营销重点,采取“哑铃型”营销对策,提高市场的控制力。
In view of the liberalization of the refined oil retail market in Qitaihe Mining Area, Qitaihe Sales divides the retail market in the region into two major marketing points: direct sales and direct sales, and adopts “dumbbell-type” marketing strategy to enhance market control.