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在IT行业内,有几个细分市场:有的占据政府采购市场,有的占据教育部门采购市场,这家成立13年的IT公司则占据大企业和医院的服务市场,在当地是同行里的佼佼者。公司老板有5家门店,老板不止一次说起,如果单算门店的销售,这5家店全部是亏损的,门店就是为了做形象,让大客户相信你不是一家皮包公司,仅此而己。我问他,如果新开10家门店,会倒闭几家?他说,新开10家,会倒闭15家,不光这10家无法存活,连老的也被逼死了。他的公司正在计划向O2O方向转型,他预计,
In the IT industry, there are several market segments: some occupy the government procurement market, others occupy the education sector procurement market. This 13-year-old IT company occupies the service market of large enterprises and hospitals and is a local peer The leader. The company owner has 5 stores, the boss said more than once, if the single store sales, these five stores are all losses, the store is to do the image, so that large customers believe you are not a handbag company, nothing more than that. I asked him if there are 10 new stores in the market, will there be several closures? He said that if 10 new ones are opened and 15 will be closed down, not only will these 10 be unable to survive, but even the old ones will be forced to die. His company is planning a transition to O2O, and he predicts that,