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正当各大小SP为在短信市场上掘到一桶金暗自庆幸之际,中国移动正在为“移动梦网”下一步怎么走费煞思量。 去年中国移动的短信发送量达160亿条,所以说“移动梦网”搞得颇为成功。但是在这成功的背后,也出现了两个大问题,一是在品牌上各大SP“功高盖主”,问用户“移动梦网”是谁的品牌,用户要么就回答是新浪网易搜狐的,要么就回答是各省移动的,把真正的品牌拥有者中国移动晾在了一边,这是中国移动所不能接受的。第二是规范管理的问
Just when the size of the SP for the SMS market dug a bucket of gold secretly lucky, China Mobile is “Monterrey” how to take the next step costly thinking. Last year, China Mobile sent 16 billion SMS messages, so that “Monternet” has been quite successful. However, behind this success, there have been two major problems, one is the major brands in the SP “Gonggaobuzhuan” and ask the user “Monternet” who is the brand, the user or the answer is Sina Netease Sohu Or the answer is that the provinces move, the real brand owner China Mobile on the side, this is China Mobile can not accept. The second is to regulate the management of the question