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随着经济全球化以及科技的进步,影视作品的数量激增,一部分创作者精益求精,有优秀作品的问世,而大部分作品娱乐至死、权谋宫斗刷屏、一夜升天、媚俗,终归走进模式化的泥淖不能自拔。本文从影视作品的戏剧性视角,分析了了原因,除了商业利益的驱动,从文艺规律着手,看到作品过分重视戏剧性是导致模式化的根本原因,厘清了文本、影视作品与戏剧性的关系,提出了对抗模式化的策略:重视生活真实,回归本民族的文化基因;运用戏剧性的开放性,使影视作品负起承载人文关怀、历史思索、价值判断、现代审美意识等责任;现实主义的深化;精品化、多元化、主导化,不是大片化、多级化、接近化;电视剧与网络剧差异化合作共赢;让受众参与到网络剧制作中来,充分利用网络的特性,挖掘受众的生产力等。
With the economic globalization and the progress of science and technology, the number of film and television works surged sharply. Some of the creators kept improving and excellent works were published. Most of the works were entertained to death, The mud can not extricate themselves. From the dramatic perspective of film and television works, this article analyzes the reasons. Apart from the drive of commercial interests, starting from the laws of literature and art, we can see that the excessive emphasis on drama is the fundamental reason leading to the patternization. The paper clarifies the relationship between the texts, The strategy of confronting the moderation is to attach importance to the cultural gene that is true to life and to return to the nation. By using the dramatic openness, the film and television works take on the responsibility of bearing humane care, historical thinking, value judgments and modern aesthetic awareness, deepening of realism, Quality, diversification, and leading, not large-scale, multi-level, close to; drama and network play differential win-win cooperation; allow the audience to participate in the production of network drama to take full advantage of the characteristics of the network, tap the audience’s productivity Wait.