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一般说来,利润产生的途径大致有几个方面,包括创新、风险、垄断、景气、学习经验、规模经济、管理、附加值、机会(时间)等方面,下面分别进行探析。创新:创新即在行业业务或产品技术及形式上创新(广泛意义还要包括组织、管理创新、市场创新、服务创新等)。在相对成熟的行业,基本上处于供过于求的状态,价格竞争,使行业利润几乎为零。这时要获取利润,只有两条路,产品创新或行业创新进入新兴行业,只有拥有新的技术含量(工艺、技术、功能等),才会对消费者有吸引力,促使他们放弃原有的消费习惯选
In general, there are several ways to generate profits, including innovation, risk, monopoly, prosperity, learning experience, economies of scale, management, added value, opportunity (time) and so on. Innovation: Innovation means innovation in the industry business or product technology and form (the broader meaning also includes organization, management innovation, market innovation, service innovation, etc.). In a relatively mature industry, basically in a state of oversupply, price competition, the industry profits are almost zero. At this time to obtain profits, only two roads, product innovation or industry innovation into emerging industries, only with new technological content (technology, technology, function, etc.) will be attractive to consumers, prompting them to give up the original Consumption habits