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王敬:今天我们讨论题目是开放式创新,对话的嘉宾也都是在开放式创新中走到前面的领军人物。我先问几位嘉宾一个问题,如要创新的话,我们是不是能够在消费者身上做些文章,可不可以把消费者组织起来;另一个,大家认为开放式创新的本质到底是什么?徐伟宏:结合我们公司实际,目前遇到最大的挑战有二:第一个,就是向顾客学习的能力是否可以持续。所以我认为开放的创新一定是基于顾客创新的需求,来做一些创造式的满足。内部的一些优化算是创新,可是我们在内部创新这个部分考
Wang Jing: Today, we are discussing the topic of open innovation. The guests of dialogue are also leaders who came to the front in open innovation. I would like to ask a few guests a question, if we want to innovate, we are not able to do some articles on consumers, consumers can not be organized; the other one, we think that the essence of open innovation in the end is what? Xu Weihong: Combined with the reality of our company, there are two major challenges we now face: first, the ability to learn from customers is sustainable. So I think the open innovation must be based on the needs of customer innovation, to do some creative satisfaction. Some of the internal optimization is innovation, but we are part of the internal innovation test