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面对重大灾难事件,媒体不仅要强调应急报道的迅速,也应关注后续报道的持续与有效。日本NHK电视台在对“3·11”东日本大地震的灾难后续报道中,注重细持续性和真实性,显现出重大灾难事件中媒体应有的担当。通过对NHK电视台“3·11”地震灾难后续报道的内容分析和对日本民众的问卷调查,总结了NHK电视台灾难后续报道内容的特点及启示,为我国媒体改善灾难后续报道提供借鉴。
In the face of a major catastrophe, the media should not only emphasize the rapidity of emergency coverage, but also pay attention to the continuity and effectiveness of the follow-up reports. In the follow-up report on the disaster of the Great East Japan Earthquake on March 11, Japan’s NHK television station paid great attention to continuity and authenticity and showed that the media should play its role in major disasters. Through the content analysis of follow-up report of NHK “3 · 11” earthquake disaster and questionnaire survey to Japanese people, this paper summarizes the characteristics and enlightenment of the follow-up report content of NHK television station disaster and provides reference for our country media to improve follow-up report of disaster.