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兵不在多,而在于精;法不在繁,而在于专。海马汽车在纷繁复杂的营销大战之中化繁为简,集中优势兵力,开辟了一条专属于海马汽车的成功之路,也为海马汽车的发展打下了坚实的基础。一略:文化营销文化营销:利用各种消费者喜爱的文化活动结合企业产品进行的营销手段。在文化营销观念下,企业的营销活动一般会奉行一些原则:给予产品、企业、品牌以丰富的个性化的文化内涵。
Not many soldiers, but rather refined; law is not complicated, but rather specialized. Hippocampus car in the complex marketing wars of simplification, focusing superior forces, opened up a road dedicated to the success of the hippocampus, but also for the development of the hippocampus has laid a solid foundation. A little: Culture Marketing Culture Marketing: The use of a variety of consumer favorite cultural activities combined with the marketing of enterprise products. In the concept of cultural marketing, corporate marketing activities generally pursue some of the principles: to give products, businesses, brands to enrich the personalized cultural connotation.