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基于对齐车(集团)公司市场营销部的需求、业务流程和数据流程进行认真分析研究后开发了本套系统,力求实现新的营销管理思想、应用新的软件开发技术、实用性与通用性兼备、适应现代企业信息化需求,使企业营销管理工作逐步走向科学化、系统化和规范化,对提高目前企业营销管理水平具有重要的实际意义。
Based on the requirements of Qiqihar (Group) Company Marketing Department, the business process and data flow were carefully analyzed and researched and the system was developed to strive for a new marketing management idea and to apply new software development technology, both practicality and versatility , To meet the needs of modern enterprise information, enterprise marketing management gradually toward a scientific, systematic and standardized, to improve the current marketing management level of enterprises of great practical significance.