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Shedding its critical flavour developed by members of the Frankfurt School,the notion’ cultural industries’ has slowly evolved to give an entrepreneurial taste to the cultural sector.However,this change has rarely been problematized or examined.By exploring the cultural policy subfield of heritage,this paper seeks to explore the increasing influence of entrepreneurial logics.As such,the relationship between heritage and cultural industries is developed to illustrate how the former is strongly influenced by the latter.Furthermore,this research develops a case for the French expression ’ terroir’.By looking at ’ terroir’ organizations and activities,among other related practices,this paper highlights its firm presence and association with cultural tourism while further expanding the link between cultural industries and entrepreneurship.Overall,these ’ terroir’ activities shed new light and bring to the forefront similar issues brought forth by the Frankfurt School while emphasizing the significance of authenticity,tradition,and place.
Shedding its critical flavor developed members who the Frankfurt School, the notion ’cultural industries’ has slowly evolved to give an entrepreneurial taste to the cultural sector. However, this change has rarely been problematized or examined.By exploring the cultural policy subfield of heritage this paper seeks to explore the increasing influence of entrepreneurial logics. As such, the relationship between heritage and cultural industries is developed to illustrate how the former is strongly influenced by the latter. Morerther, this research develops a case for the French expression ’terroir ’By looking at ’terroir’ organizations and activities, among other related practices, this paper highlights its firm presence and association with cultural tourism and further expanding the link between cultural industries and entrepreneurship .Overall, these ’terroir’ activities shed new light and bring to the forefront similar issues brought forth by the Frankfurt School while emphasizing the s ignificance of authenticity, tradition, and place.