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2012年,视频营销真正成为主流,广告主的预算越来越倾向于网络视频。网络视频不仅占据了品牌广告主媒体格局的重要位置,也成为广大中小型企业初涉网络营销的唯一选择。我们还观察到一些其他变化。广告人对包括微电影在内的各种新视频营销手段陷入迷茫期。2012年,视频营销的重点仍然聚焦在
In 2012, video marketing really became mainstream, and advertisers’ budgets tended to favor online video. Internet video not only occupy the important position of the media structure of brand advertisers, but also become the first choice for the majority of small and medium-sized enterprises online marketing. We have also observed some other changes. Advertisers into a variety of new video marketing, including micro-film marketing tools into a confused period. In 2012, the focus of video marketing is still focused on