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常州电视台作为中国起步较早的城市电视台,在九十年代步入了全面快速发展的时期。然而面对频道林立的竞争态势,城市电视台如何建立一支高素质、高效率运转的队伍?如何既完成好党和政府的宣传任务,又最大限度地赢得观众,求得电视台自身的生存和发展?几年来,常州电视台在
Changzhou Television Station, an early start of China’s urban television network, entered a period of rapid and comprehensive development in the 1990s. However, in the face of the competitive landscape with various channels, how to establish a contingent of highly qualified and highly efficient urban TV stations? How to accomplish both the propaganda task of the party and the government and win the audience to the maximum to get the survival and development of the television station itself? In recent years, Changzhou TV station