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随着人们对于视觉感受追求程度的不断升高,平面设计行业在我国已经得到了显著的发展,设计理念也越来越丰富,越来越注重人性化以及生态化。而作为平面设计中的重要组成部分,文字、色彩以及图形三种元素的应用也一直都是平面设计人员的重点关注的内容。本文将就这三种因素在平面设计中的应用分别进行介绍,并对平面设计的发展前景进行展望,期望能够为平面设计行业的发展带来一定的启示。
With people’s increasing pursuit of visual experience, the graphic design industry has made remarkable development in our country, the design concept is more and more abundant, more and more emphasis on humanization and ecology. As an important part of graphic design, the application of the three elements of text, color and graphics has always been the focus of graphic designers’ attention. This article will introduce the application of these three kinds of factors in graphic design separately, and forecast the development prospect of graphic design. The expectation can bring enlightenment to the development of graphic design industry.