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本文分析了新品食盐研发营销的现状及存在的问题,阐明新品食盐的研发营销的一系列策略,为新品多品种食盐研发及更新换代,使盐业品牌的知名度和美誉度得以提升,提高新品食盐的市场占有份额方面加以探讨。
This paper analyzes the status quo and existing problems of marketing research and development of new salt, clarifies a series of strategies for researching and marketing of new salt, and researches and updates the new variety salt so that the reputation and reputation of the salt industry brand can be improved and new salt Market share of shares to be explored.