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打开江民杀毒软件KV2004的新品包装盒,除了正常的程序光盘外,还会发现多了一样东西——江民杀毒服务卡。可别小看了这张不起眼的卡片,因为它的出现将可能彻底改变近10年来国产杀毒软件始终不渝提供“免费午餐”(免费病毒库升级、杀毒引擎升级)的游戏规则。2003年7月21日,一场由江民新科技术有限公司总裁王江民亲自“导演”,且酝酿已久的毒市“运营模式策动”被命名为:江民“二次革命”。“价格革命终归昙花一现,渠道联盟又难逃人心向背,惟有运营模式出奇,方能再次激活毒市。”此时的王江民似乎深有所悟。没有人可以说出这杆收费的大旗到底多重,而且杀毒软件发展至此似乎已无路可退。
Open the new box of Jiangmin anti-virus software KV2004, in addition to the normal program CD-ROM, will find more than one thing - Jiangmin anti-virus service card. Do not underestimate this humble card, because its appearance will completely change the domestic anti-virus software in the past 10 years has always provided “free lunch” (free virus database upgrades, anti-virus engine upgrade) rules of the game. On July 21, 2003, Wang Jiangmin, the president of Jiangmin Xinke Technology Co., Ltd., personally “directed” and the brewing of the poisonous city’s “operational model” was named: Jiangmin’s “second revolution”. “The price revolution was short-lived and the channel alliances couldn’t escape from the people’s minds. Only the operating model was surprisingly able to activate the poison market again.” Wang Jiangmin at this time seemed to be deeply conscious. No one can say that the big banner of this bargaining charge is in the end. It seems that the development of anti-virus software has nowhere to turn.