论文部分内容阅读
1.广告服务范围本着更好地为广大读者、用户和生产部门服务的宗旨,为满足国内外市场的需要,沟通产、供、销信息,本刊愿为仪器仪表、元件器件、材料、加工设备、技术测试及装备的有关研制、生产部门等广告刊户,宣传科研、生产情况和产品销售、技术转让及承揽加工信息,即刊登广告。本刊接受外商广告,可参照本办法实施。 2.本刊刊登广告的三种基本方式 (1) 文字广告在内页刊出,单色印刷; (2) 图片广告在内、外封或插页上刊出,彩色印刷; (3) 厂家特集,利用彩页(外封或插页)和部分内页全
1. Advertising services in line with the better for the majority of readers, users and the production sector services purposes, in order to meet the needs of domestic and foreign markets, production, supply and marketing information, the magazine is willing to instruments, components and components, materials, Processing equipment, technical testing and equipment related to the development, production department and other advertising, publicity scientific research, production and product sales, technology transfer and contract processing information, that is, advertising. This publication to accept foreign advertising, may refer to the implementation of this approach. 2. The magazine published three basic ways of advertising (1) text ads published on the inside page, monochrome printing; (2) picture ads, the envelope or insert on the published, color printing; (3) , The use of color pages (cover or insert) and part of the whole page