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汽车专家和消费者之间的差距既然质量仍然是消费者选择的重要驱动因素,为何汽车行业专家之间有这样一种共识,即质量不再是汽车公司之间的一个重要的竞争筹码?事实上,这些专家暗示,在某种程度上,质量仍然是重要的差异化因素,反映感知差距,并滞后于大众感知。美国质量协会汽车分会的领导,通用北美地区总部前供应质量主管约翰·凯西,有一句近来被媒体广泛引用的话:质量差距确实存
Gaps Between Automotive Specialists and Consumers Since quality remains an important driver of consumer choice, why there is a consensus among automotive industry experts that quality is no longer an important competitive chip among car companies? Facts , These experts suggest that, to some extent, quality remains an important differentiator, reflecting perceived gaps and lagging the perception of the general public. John Casey, a former Quality Assurance Director for GM North America at the Automotive Section of the American Society for Quality, recently quoted by the media as saying: The quality gap does exist