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企业文化是企业发展的灵魂,企业文化的灌注已经成为推动当代企业蓬勃发展的强动力。面对行业改革走向纵深的新形势,烟草企业正处于发展跨越的重要转型期,固本强基、提高竞争软实力成了行业的重大课题。笔者从企业文化建设相关理论入手,综合分析企业文化建设的现状,就如何推进“企业文化上水平”展开探讨。
Corporate culture is the soul of enterprise development, the perfusion of corporate culture has become a strong impetus to the vigorous development of contemporary enterprises. In the face of the new situation that the industry is reforming in depth, the tobacco industry is now in an important transitional period in its development. It has become a major issue for the industry to enhance its competitiveness and soft power. The author starts with the theory of corporate culture construction, comprehensive analysis of the status quo of corporate culture, on how to promote “corporate culture level ” to explore.